{"id":7547,"date":"2026-02-17T17:18:13","date_gmt":"2026-02-17T17:18:13","guid":{"rendered":"https:\/\/staging.elixirrdigital.com\/us\/?post_type=case_study&p=7547"},"modified":"2026-02-17T17:18:13","modified_gmt":"2026-02-17T17:18:13","slug":"driving-high-value-account-engagement-through-targeted-abm","status":"publish","type":"case_study","link":"https:\/\/staging.elixirrdigital.com\/us\/case-studies\/driving-high-value-account-engagement-through-targeted-abm\/","title":{"rendered":"Driving high-value account engagement through targeted ABM"},"content":{"rendered":"\n
\n
\n
\n
\n Back to Case Studies<\/a> <\/div>\n

\n Case Study<\/p>

\n International Professional Services Providers<\/h1> <\/div>\n
\n
\n

Securing senior stakeholder engagement and measurable pipeline impact.<\/p>\n <\/div>\n <\/div>\n<\/div>\n

\n \"\" <\/div>\n <\/div>\n <\/section>\n\n\n \n
\n
\n
\n

\n About the brands<\/h2> <\/div>\n
\n
\n

Two long-standing professional services organizations partnered with us to enhance their paid media performance.<\/p>\n

Each independently required a focused Account-Based Marketing (ABM) program<\/a> to reach senior decision-makers within priority accounts and generate stronger, more qualified engagement from their paid media channels.<\/p>\n

The challenge<\/h2>\n

Both organizations faced a similar issue. Their paid channels were generating traffic, but not from the companies or senior stakeholders that mattered most.
\nThey needed an approach focused on specific account lists rather than broad audiences.<\/p>\n

The objective was clear. Reach priority accounts, generate engagement from senior decision-makers, and create measurable movement in the pipeline.<\/p>\n

The solution<\/h2>\n

We designed and delivered targeted ABM programs across StackAdapt and LinkedIn. Each activation was shaped around the client\u2019s account list, industry signals, seniority requirements, and buying-stage behaviors.<\/p>\n

ABM activation for Client A using StackAdapt<\/h3>\n