{"id":5833,"date":"2016-10-04T09:32:00","date_gmt":"2016-10-04T09:32:00","guid":{"rendered":"https:\/\/staging.elixirrdigital.com\/us\/?post_type=case_study&#038;p=5833"},"modified":"2026-03-16T10:54:32","modified_gmt":"2026-03-16T10:54:32","slug":"global-software-design-company","status":"publish","type":"case_study","link":"https:\/\/staging.elixirrdigital.com\/us\/case-studies\/global-software-design-company\/","title":{"rendered":"Delivering a 7x ROI through programmatic display for a global software brand"},"content":{"rendered":"<section\n    class=\"wp-block-banner wp-block-banner--dark standard-spacing--bg standard-spacing--bg--dark-gradient-1 wp-block-banner--full-height wp-block-banner--border-radius--default wp-block-banner--cut-corner\"\n    >\n    <div class=\"container wp-block-banner__container\">\n        <div class=\"wp-component-content wp-component-content--dark wp-block-banner__content\">\n    <div class=\"wp-component-content__top\">\n                    <div class=\"wp-component-content__back-button\">\n                <a class=\"wp-component-button wp-component-button--dark btn btn--link icon icon--arrow--left icon--first btn--dark\" href=\"\/us\/case-studies\/\" >Back to Case Studies<\/a>            <\/div>\n                <p class=\"wp-component-heading heading-xsmall wp-component-content__eyebrow\">\n    Case Study<\/p>        <h1 class=\"wp-component-heading heading-large wp-component-content__title\">\n    Global Software Design Company<\/h1>            <\/div>\n    <div class=\"wp-component-content__bottom\">\n                    <div class=\"wp-component-content__content wysiwyg\">\n                <p>Proving that Programmatic Display opens up a new digital audience.<\/p>\n            <\/div>\n                                            <\/div>\n<\/div>\n                    <div class=\"wp-block-banner__image\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"1098\" src=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company.jpg\" class=\"attachment-banner-full-height size-banner-full-height\" alt=\"\" srcset=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company.jpg 960w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-262x300.jpg 262w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-895x1024.jpg 895w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-768x878.jpg 768w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-200x229.jpg 200w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-87x100.jpg 87w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-35x40.jpg 35w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/>            <\/div>\n            <\/div>\n        <\/section>\n\n\n    <section\n        class=\"wp-block-cards wp-block-cards--light standard-spacing--bg standard-spacing--bg--light-solid wp-block-cards--columns-2 wp-block-cards--left-align\"\n            >\n        <div class=\"container wp-block-cards__container\">\n            <div class=\"wp-component-content wp-component-content--light fade-in wp-block-cards__content\">\n    <div class=\"wp-component-content__top\">\n                        <h2 class=\"wp-component-heading heading-small wp-component-content__title\">\n    About the brand<\/h2>            <\/div>\n    <div class=\"wp-component-content__bottom\">\n                    <div class=\"wp-component-content__content wysiwyg\">\n                <p>Working on a retained basis with a global software provider, Elixirr Digital has delivered results across a range of channels which in turn has created a productive and well balanced working relationship.<\/p>\n<p><strong>Due to agreements in place we are unable to include the name of the brand featured in this case study.<\/strong><\/p>\n<p>A key element of this relationship is our ability to respond to new directions in strategy and the dynamism to spin up new channels when the opportunity is presented.<\/p>\n<p>In this instance, our client wanted to explore the potential of Programmatic Display as a means of reaching an entirely new digital audience.<\/p>\n<p>Here there were two main objectives:<\/p>\n<ul>\n<li>To achieve brand recognition amongst this new audience<\/li>\n<li>To turn brand recognition into sales<\/li>\n<\/ul>\n<h2>Using a two phase approach to minimize risk<\/h2>\n<p>When launching new activity, our aim is to always minimize the risk by testing the suitability of the channel for the audience and the client.<\/p>\n<p>In this case, we split the campaign into two phases. Only if the first phase proved to be successful would we then move towards an always on approach.<\/p>\n<p>The first phase aimed to build awareness through display activity in the lead up to Black Friday. Teasing an offer in the build-up to the event was the ideal way to place the brand in front of the new audience while getting them excited about making a purchase.<\/p>\n<p>The results for this test campaign were highly encouraging, with a <strong>7:1 ROI<\/strong> and a Cost Per Acquisition which was deemed extremely positive by the client.<\/p>\n<p>Following the successful completion of the campaign, the next step for us was to set about achieving long-term commercial goals with programmatic display.<\/p>\n<p>This took the form of an always on campaign that, through intelligent prospecting and a solid foundation of remarketing, is helping the brand to establish a strong digital presence in what is a highly competitive market.<\/p>\n<h2>Impressive results from an ongoing campaign<\/h2>\n<p>To date, the current prospecting and retargeting activity is running efficiently and achieving fantastic results, particularly in the UK where it is having the biggest impact, which is most likely due to the greater inventory numbers of programmatic in the UK.<\/p>\n<p>The client has been impressed with the results from both campaigns and is now thinking of other ways they can leverage display advertising within their digital marketing mix in the future.<\/p>\n            <\/div>\n                                            <\/div>\n<\/div>\n                                        <div class=\"wp-block-cards__cards row-load\">\n                    <article class=\"wp-component-card wp-component-card--light wp-component-card--small wp-component-card--no-image wp-block-cards__card wp-block-cards__card--col-2        \">\n        <div class=\"wp-component-card__content\">\n        <div class=\"wp-component-card__content-top\">\n                <div class=\"wp-component-stat wp-component-stat--light wp-component-card__top-stat\">\n        <div class=\"wp-component-stat__headline\">\n                                        <span class=\"count-up\">7<\/span>\n                        x        <\/div>\n            <\/div>\n                                    \n        <h2 class='wp-component-card__title'>\n            ROI\n        <\/h2>\n            <\/div>\n            <\/div>\n<\/article>\n                <\/div>\n                    <\/div>\n    <\/section>\n\n\n<section\n    class=\"wp-block-previous-next wp-block-previous-next--dark standard-spacing--bg standard-spacing--bg--dark-gradient-1\"\n    >\n    <div class=\"container wp-block-previous-next__buttons fade-in\">\n                    <div class=\"wp-block-previous-next__button-wrapper\">\n                <div class=\"wp-block-previous-next__title\">\n                    Creating an engaging e-learning experience for NHS dementia carers                <\/div>\n                <a class=\"wp-component-button wp-component-button--dark btn btn--secondary icon icon--arrow--left icon--first btn--dark\" href=\"https:\/\/staging.elixirrdigital.com\/us\/case-studies\/nhs\/\" >Previous<\/a>            <\/div>\n                            <div class=\"wp-block-previous-next__button-wrapper\">\n                <a class=\"wp-component-button wp-component-button--dark btn btn--secondary icon icon--arrow btn--dark\" href=\"https:\/\/staging.elixirrdigital.com\/us\/case-studies\/save-the-children\/\" >Next<\/a>                <div class=\"wp-block-previous-next__title\">\n                    Raising awareness with an award-winning Save the Children campaign                <\/div>\n            <\/div>\n            <\/div>\n    <div class=\"container wp-block-previous-next__buttons fade-in\">\n        <a class=\"wp-component-button wp-component-button--dark btn btn--link icon icon--arrow btn--dark\" href=\"https:\/\/staging.elixirrdigital.com\/us\/case-studies\/\" >See all case studies<\/a>    <\/div>\n<\/section>\n\n\n    <section\n        class=\"wp-block-cards wp-block-cards--dark standard-spacing--bg standard-spacing--bg--dark-solid wp-block-cards--columns-3 wp-block-cards--resources js-cards\"\n            >\n        <div class=\"container wp-block-cards__container\">\n            <div class=\"wp-component-content wp-component-content--dark fade-in wp-block-cards__content\">\n    <div class=\"wp-component-content__top\">\n                        <h2 class=\"wp-component-heading heading-large wp-component-content__title\">\n    Related case studies<\/h2>            <\/div>\n    <div class=\"wp-component-content__bottom\">\n                                            <div class=\"wp-component-content__buttons\">\n                <a class=\"wp-component-button wp-component-button--dark btn btn--secondary btn--dark\" href=\"\/us\/case-studies\/\" >View all case studies<\/a>            <\/div>\n                    <\/div>\n<\/div>\n                            <div class=\"swiper wp-block-cards__swiper js-cards-swiper\">\n                    <div class=\"swiper-wrapper wp-block-cards__swiper-wrapper row-load\">\n                                                    <div class=\"swiper-slide wp-block-cards__slide\">\n                                <article class=\"wp-component-card wp-component-card--dark wp-component-card--resource wp-component-card--case_study wp-block-cards__card wp-block-cards__card--col-3            wp-component-card--link js-card-link\n        \">\n            <div class=\"wp-component-card__image\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"300\" src=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-4-450x300.jpg\" class=\"attachment-card-3-col size-card-3-col\" alt=\"\" srcset=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-4-450x300.jpg 450w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-4-276x184.jpg 276w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-4-868x579.jpg 868w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-4-696x464.jpg 696w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/>        <\/div>\n        <div class=\"wp-component-card__content\">\n        <div class=\"wp-component-card__content-top\">\n                                                    <p class=\"wp-component-card__eyebrow\">\n                    Case Study                <\/p>\n                        <a href='https:\/\/staging.elixirrdigital.com\/us\/case-studies\/driving-45-of-traffic-through-organic-search-for-a-b2b-events-agency\/'>\n        <h2 class='wp-component-card__title'>\n            Driving 45% of traffic through organic search for a B2B events agency\n        <\/h2>\n    <\/a>        <\/div>\n                    <div class=\"wp-component-card__content-bottom\">\n                                    <p class=\"wp-component-card__description\">\n                        Generating monthly inbound lead growth through SEO-led website redesign.                    <\/p>\n                                                                    <div class=\"wp-component-card__meta\">\n                                                                            <div class=\"wp-component-card__terms\">\n                                                                                            <div class=\"wp-component-tags__tag\">\n                Content Strategy            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                SEO            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                User Experience            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                UX Design            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Website Migration            <\/div>\n                                                 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srcset=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-450x300.jpg 450w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-276x184.jpg 276w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-868x579.jpg 868w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/04\/Elixirr-blog-image-696x464.jpg 696w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/>        <\/div>\n        <div class=\"wp-component-card__content\">\n        <div class=\"wp-component-card__content-top\">\n                                                    <p class=\"wp-component-card__eyebrow\">\n                    Case Study                <\/p>\n                        <a href='https:\/\/staging.elixirrdigital.com\/us\/case-studies\/delivering-120-growth-in-us-keyword-rankings-through-international-seo\/'>\n        <h2 class='wp-component-card__title'>\n            Delivering 120% growth in US keyword rankings through international SEO\n        <\/h2>\n    <\/a>        <\/div>\n                    <div class=\"wp-component-card__content-bottom\">\n                                    <p class=\"wp-component-card__description\">\n                        A focused international SEO rollout increased US visibility without harming UK performance.                    <\/p>\n                                                                    <div class=\"wp-component-card__meta\">\n                                                                            <div class=\"wp-component-card__terms\">\n                                                                                            <div class=\"wp-component-tags__tag\">\n                International SEO            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                SEO            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Technical SEO            <\/div>\n                                                                                                            <\/div>\n                                            <\/div>\n                                            <\/div>\n            <\/div>\n<\/article>\n                            <\/div>\n                                                    <div class=\"swiper-slide wp-block-cards__slide\">\n                                <article class=\"wp-component-card wp-component-card--dark wp-component-card--resource wp-component-card--case_study wp-block-cards__card wp-block-cards__card--col-3            wp-component-card--link js-card-link\n        \">\n            <div class=\"wp-component-card__image\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"300\" src=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/03\/Elixirr-blog-image-707275818-450x300.jpg\" class=\"attachment-card-3-col size-card-3-col\" alt=\"\" srcset=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/03\/Elixirr-blog-image-707275818-450x300.jpg 450w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/03\/Elixirr-blog-image-707275818-276x184.jpg 276w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/03\/Elixirr-blog-image-707275818-868x579.jpg 868w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2026\/03\/Elixirr-blog-image-707275818-696x464.jpg 696w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/>        <\/div>\n        <div class=\"wp-component-card__content\">\n        <div class=\"wp-component-card__content-top\">\n                                                    <p class=\"wp-component-card__eyebrow\">\n                    Case Study                <\/p>\n                        <a href='https:\/\/staging.elixirrdigital.com\/us\/case-studies\/achieving-a-300-increase-in-share-of-voice-for-a-global-standards-provider\/'>\n        <h2 class='wp-component-card__title'>\n            Achieving a 300% increase in share of voice for a global standards provider\n        <\/h2>\n    <\/a>        <\/div>\n                    <div class=\"wp-component-card__content-bottom\">\n                                    <p class=\"wp-component-card__description\">\n                        Driving stronger organic visibility through a focused SEO-led website restructure.                    <\/p>\n                                                    <div class=\"wp-component-card__stats\">\n                            <div class=\"wp-component-stat wp-component-stat--dark wp-component-card__stat\">\n        <div class=\"wp-component-stat__headline\">\n                                        <span class=\"count-up\">109<\/span>\n                        %        <\/div>\n                    <p class=\"wp-component-stat__desc\">\n                increase in tracked keyword visibility            <\/p>\n            <\/div>\n    <div class=\"wp-component-stat wp-component-stat--dark wp-component-card__stat\">\n        <div class=\"wp-component-stat__headline\">\n                                        <span class=\"count-up\">84<\/span>\n                        %        <\/div>\n                    <p class=\"wp-component-stat__desc\">\n                increase in UK ranking keywords post launch             <\/p>\n            <\/div>\n                    <\/div>\n                                                    <div class=\"wp-component-card__meta\">\n                                                                            <div class=\"wp-component-card__terms\">\n                                                                                            <div class=\"wp-component-tags__tag\">\n                Standards &amp; Certification            <\/div>\n                                                                                        <span class=\"wp-component-card__terms-separator\">|<\/span>\n                                                                                                                                <div class=\"wp-component-tags__tag\">\n                Content Marketing            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Search Marketing            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                SEO            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Technical SEO            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Website Migration            <\/div>\n                                                                                                            <\/div>\n                                            <\/div>\n                                            <\/div>\n            <\/div>\n<\/article>\n                            <\/div>\n                                            <\/div>\n                    <div class=\"wp-block-cards__nav\">\n                        <div class=\"wp-block-cards__nav-arrow js-cards-nav-prev\">\n                            <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g id=\"Lg\">\n<path id=\"Vector\" d=\"M1.12509 9.50162H15.8648L9.43259 3.06941C9.374 3.0113 9.3275 2.94216 9.29576 2.86599C9.26403 2.78981 9.24769 2.70811 9.24769 2.62559C9.24769 2.54307 9.26403 2.46137 9.29576 2.38519C9.3275 2.30902 9.374 2.23988 9.43259 2.18177C9.54971 2.06535 9.70814 2 9.87328 2C10.0384 2 10.1969 2.06535 10.314 2.18177L17.8151 9.6829C17.8737 9.74101 17.9202 9.81014 17.9519 9.88632C17.9837 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0.683084 10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 9.56748 0.959309 9.50162 1.12509 9.50162Z\" fill=\"#1D0F25\"\/>\n<\/g>\n<\/svg>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                                <\/div>\n    <\/section>\n\n\n    <section\n        class=\"wp-block-calls-to-action wp-block-calls-to-action--dark standard-spacing--bg standard-spacing--bg--dark-solid wp-block-calls-to-action--cols-2\"\n            >\n        <div class=\"container\">\n                        <div class=\"wp-block-calls-to-action__cards row-load\">\n                                    <article class=\"wp-block-calls-to-action__card wp-block-calls-to-action__card--no-image\">\n                        <div class=\"wp-component-content wp-component-content--light fade-in wp-block-calls-to-action__card-content\">\n    <div class=\"wp-component-content__top\">\n                <p class=\"wp-component-heading heading-xsmall wp-component-content__eyebrow\">\n    Featured Service<\/p>        <h3 class=\"wp-component-heading heading-medium wp-component-content__title\">\n    Display Advertising<\/h3>            <\/div>\n    <div class=\"wp-component-content__bottom\">\n                    <div class=\"wp-component-content__content wysiwyg\">\n                <p>Engage your audience with impactful display advertising that enhances brand visibility.<\/p>\n            <\/div>\n                                            <div class=\"wp-component-content__buttons\">\n                <a class=\"wp-component-button wp-component-button--light btn btn--tertiary\" href=\"https:\/\/staging.elixirrdigital.com\/us\/services\/ppc\/display\/\" >Display Advertising<\/a>            <\/div>\n                    <\/div>\n<\/div>\n                                            <\/article>\n                                    <article class=\"wp-block-calls-to-action__card wp-block-calls-to-action__card--no-image\">\n                        <div class=\"wp-component-content wp-component-content--light fade-in wp-block-calls-to-action__card-content\">\n    <div class=\"wp-component-content__top\">\n                <p class=\"wp-component-heading heading-xsmall wp-component-content__eyebrow\">\n    Featured Service<\/p>        <h3 class=\"wp-component-heading heading-medium wp-component-content__title\">\n    Programmatic Display &amp; Native Display<\/h3>            <\/div>\n    <div class=\"wp-component-content__bottom\">\n                    <div class=\"wp-component-content__content wysiwyg\">\n                <p>Enhance reach and efficiency with AI-powered programmatic advertising.<\/p>\n            <\/div>\n                                            <div class=\"wp-component-content__buttons\">\n                <a class=\"wp-component-button wp-component-button--light btn btn--tertiary\" href=\"https:\/\/staging.elixirrdigital.com\/us\/services\/ppc\/programmatic-display-native-display\/\" >Programmatic Display &amp; Native Display<\/a>            <\/div>\n                    <\/div>\n<\/div>\n                                            <\/article>\n                            <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>Proving that Programmatic Display opens up a new digital audience.<\/p>\n","protected":false},"author":5,"featured_media":5834,"template":"","related_service":[56],"related_industry":[],"class_list":["post-5833","case_study","type-case_study","status-publish","has-post-thumbnail","hentry"],"acf":[],"card":"<article class=\"wp-component-card wp-component-card--dark wp-component-card--resource wp-component-card--case_study wp-component-card--full-width            wp-component-card--link js-card-link\n        \">\n            <div class=\"wp-component-card__image\">\n            <img width=\"868\" height=\"579\" src=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-868x579.jpg\" class=\"attachment-card-1-col size-card-1-col\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-868x579.jpg 868w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-276x184.jpg 276w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-696x464.jpg 696w, https:\/\/staging.elixirrdigital.com\/us\/wp-content\/uploads\/sites\/2\/2025\/03\/global-software-company-450x300.jpg 450w\" sizes=\"auto, (max-width: 868px) 100vw, 868px\" \/>        <\/div>\n        <div class=\"wp-component-card__content\">\n        <div class=\"wp-component-card__content-top\">\n                                                    <p class=\"wp-component-card__eyebrow\">\n                    Featured Case study                <\/p>\n                        <a href='https:\/\/staging.elixirrdigital.com\/us\/case-studies\/global-software-design-company\/'>\n        <h2 class='wp-component-card__title'>\n            Delivering a 7x ROI through programmatic display for a global software brand\n        <\/h2>\n    <\/a>        <\/div>\n                    <div class=\"wp-component-card__content-bottom\">\n                                    <p class=\"wp-component-card__description\">\n                        Proving that Programmatic Display opens up a new digital audience.                    <\/p>\n                                                    <div class=\"wp-component-card__stats\">\n                            <div class=\"wp-component-stat wp-component-stat--dark wp-component-card__stat\">\n        <div class=\"wp-component-stat__headline\">\n                                        <span class=\"count-up\">7<\/span>\n                        x        <\/div>\n                    <p class=\"wp-component-stat__desc\">\n                ROI            <\/p>\n            <\/div>\n                    <\/div>\n                                                    <div class=\"wp-component-card__meta\">\n                                                                            <div class=\"wp-component-card__terms\">\n                                                                                            <div class=\"wp-component-tags__tag\">\n                Display            <\/div>\n                                                                                                            <\/div>\n                                            <\/div>\n                                            <\/div>\n            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